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Impact of social media on online fashion purchases among digital shoppers in the United States as of August 2024

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Source

In cooperation with
Release date

November 2024

Region

North America, United States

Survey time period

August 2024

Number of respondents

1,000 respondents

Special properties

digital shoppers

Supplementary notes

To the question: "How do you use social media to influence your online fashion experiences?"

Citation formats

Social media influence on online fashion purchases in the U.S. in 2024

Published by
Yihan Ma,
Mar 24, 2025

A 2024 suvey revealed that ** percent of digital shoppers in the United States use social media to get inspired about brands, products, and looks in order to influence their online fashion experience. In comparison, only *** percent asked influencers questions.

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Statistics on " Fashion e-commerce in the United States "

The most important statistics
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Other statistics that may interest you Fashion e-commerce in the United States

Leading players

7

Overview

5

Consumption

8

Apps

7

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Topics

Fashion e-commerce in the United StatesBeauty and personal care e-commerce in the United StatesE-commerce in the United StatesFashion e-commerce in FranceFashion e-commerce in Canada
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

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Professional Account

For teams of up to 99 users
Talk to sales for pricing
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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