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Share of consumers who trusted pharmaceutical advertising in the United States as of October 2024, by demographic group

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Sources

Release date

October 2024

Region

United States

Survey time period

as of October 2024

Number of respondents

1,166 respondents

Age group

18 years and older

Special properties

among respondents who see a healthcare provider at least once a year

Method of interview

Online survey

Supplementary notes

The source does not provide a date of survey. The date provided is the release date.

Citation formats

Trust in pharma advertising in the U.S. 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 19, 2025

During a 2024 survey, ** percent of responding adults said they trusted or highly trusted pharma messaging. Among all demographic groups presented, the trust level was highest among Generation Z consumers. 

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Statistics on " Pharma and healthcare industry advertising in the U.S. "

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Overview

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Sectors

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Consumer insights

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Topics

Pharma and healthcare industry advertising in the U.S.Global pharmaceutical industryAdvertising in the United StatesPharmaceutical industry in the U.S.Top pharmaceutical drugs
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