In 2023, the insights industry segment that created the highest revenue worldwide was **. This was the first year that ** had the highest market share. In previous years, was consistently the segment with the largest turnover.
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ESOMAR. (December 23, 2024). Revenue of the insights industry worldwide from 2020 to 2023, by segment (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1560229/insights-industry-revenue-by-segment/
ESOMAR. "Revenue of the insights industry worldwide from 2020 to 2023, by segment (in billion U.S. dollars)." Chart. December 23, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1560229/insights-industry-revenue-by-segment/
ESOMAR. (2024). Revenue of the insights industry worldwide from 2020 to 2023, by segment (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1560229/insights-industry-revenue-by-segment/
ESOMAR. "Revenue of The ÌÇÐÄÆƽâ°æ Industry Worldwide from 2020 to 2023, by Segment (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Dec 2024, /statistics/1560229/insights-industry-revenue-by-segment/
ESOMAR, Revenue of the insights industry worldwide from 2020 to 2023, by segment (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1560229/insights-industry-revenue-by-segment/ (last visited July 23, 2026)
Revenue of the insights industry worldwide from 2020 to 2023, by segment (in billion U.S. dollars) [Graph], ESOMAR, December 23, 2024. [Online]. Available: /statistics/1560229/insights-industry-revenue-by-segment/
