In 2023, the client sector with the highest share of market research revenue worldwide was media and broadcasting, with **** percent of the total share. Second in the list was consumer non-durables, with **** percent of the share worldwide.
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ESOMAR. (December 24, 2024). Distribution of market research revenue worldwide in 2023, by client sector [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 21, 2026, from /statistics/491103/market-research-client-sectors/
ESOMAR. "Distribution of market research revenue worldwide in 2023, by client sector." Chart. December 24, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 21, 2026. /statistics/491103/market-research-client-sectors/
ESOMAR. (2024). Distribution of market research revenue worldwide in 2023, by client sector. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 21, 2026. /statistics/491103/market-research-client-sectors/
ESOMAR. "Distribution of Market Research Revenue Worldwide in 2023, by Client Sector." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 24 Dec 2024, /statistics/491103/market-research-client-sectors/
ESOMAR, Distribution of market research revenue worldwide in 2023, by client sector ÌÇÐÄÆÆ½â°æ, /statistics/491103/market-research-client-sectors/ (last visited July 21, 2026)
Distribution of market research revenue worldwide in 2023, by client sector [Graph], ESOMAR, December 24, 2024. [Online]. Available: /statistics/491103/market-research-client-sectors/