The majority of Japanese consumers had spent on average less than * Japanese yen on gacha, according to a survey conducted in Japan in ****. The largest share of respondents, **** percent, stated that they spent between and 10,000 Japanese yen on capsule toys.
Capsule toys, known as gacha in Japan, refers to a form of bulk vending in which merchandise like collectibles are sold through non-electric vending machines. Prices for a pull commonly start from 100 yen and target children and collectors.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
PR Times. (November 20, 2023). Average total amount spent on capsule toys (gacha) in Japan as of September 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1529337/japan-average-amount-spent-gacha/
PR Times. "Average total amount spent on capsule toys (gacha) in Japan as of September 2023." Chart. November 20, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1529337/japan-average-amount-spent-gacha/
PR Times. (2023). Average total amount spent on capsule toys (gacha) in Japan as of September 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1529337/japan-average-amount-spent-gacha/
PR Times. "Average Total Amount Spent on Capsule Toys (Gacha) in Japan as of September 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Nov 2023, /statistics/1529337/japan-average-amount-spent-gacha/
PR Times, Average total amount spent on capsule toys (gacha) in Japan as of September 2023 ÌÇÐÄÆƽâ°æ, /statistics/1529337/japan-average-amount-spent-gacha/ (last visited July 21, 2026)
Average total amount spent on capsule toys (gacha) in Japan as of September 2023 [Graph], PR Times, November 20, 2023. [Online]. Available: /statistics/1529337/japan-average-amount-spent-gacha/
