A 2024 survey on brand boycotts by consumers revealed that ** percent of respondents in India would boycott a brand for a variety of reasons. The leading reason chosen by the respondents was health risks posed by the product. Other reasons included unethical practices, geopolitics, environmental pollution and sudden price hikes. Meanwhile, over ** percent stated they would never boycott a brand.
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YouGov. (May 6, 2024). Public poll on whether consumers would boycott a brand in India in 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1496930/india-opinion-on-brand-boycotting/
YouGov. "Public poll on whether consumers would boycott a brand in India in 2024." Chart. May 6, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1496930/india-opinion-on-brand-boycotting/
YouGov. (2024). Public poll on whether consumers would boycott a brand in India in 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1496930/india-opinion-on-brand-boycotting/
YouGov. "Public Poll on Whether Consumers Would Boycott a Brand in India in 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 6 May 2024, /statistics/1496930/india-opinion-on-brand-boycotting/
YouGov, Public poll on whether consumers would boycott a brand in India in 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1496930/india-opinion-on-brand-boycotting/ (last visited July 23, 2026)
Public poll on whether consumers would boycott a brand in India in 2024 [Graph], YouGov, May 6, 2024. [Online]. Available: /statistics/1496930/india-opinion-on-brand-boycotting/