In the first quarter of 2024, Shopee was the leading e-commerce platform in Vietnam with a gross merchandise value (GMV) reaching over *** billion U.S. dollars. Meanwhile, TikTok Shop has been expanding fast in the country, collecting over *** million U.S. dollars in GMV that quarter.
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YouNet ECI. (April 30, 2024). Gross merchandise value (GMV) of leading e-commerce platform in Vietnam in 1st quarter 2024 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1485362/vietnam-gmv-major-e-commerce-platforms/
YouNet ECI. "Gross merchandise value (GMV) of leading e-commerce platform in Vietnam in 1st quarter 2024 (in billion U.S. dollars)." Chart. April 30, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1485362/vietnam-gmv-major-e-commerce-platforms/
YouNet ECI. (2024). Gross merchandise value (GMV) of leading e-commerce platform in Vietnam in 1st quarter 2024 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1485362/vietnam-gmv-major-e-commerce-platforms/
YouNet ECI. "Gross Merchandise Value (Gmv) of Leading E-commerce Platform in Vietnam in 1st Quarter 2024 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2024, /statistics/1485362/vietnam-gmv-major-e-commerce-platforms/
YouNet ECI, Gross merchandise value (GMV) of leading e-commerce platform in Vietnam in 1st quarter 2024 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1485362/vietnam-gmv-major-e-commerce-platforms/ (last visited July 20, 2026)
Gross merchandise value (GMV) of leading e-commerce platform in Vietnam in 1st quarter 2024 (in billion U.S. dollars) [Graph], YouNet ECI, April 30, 2024. [Online]. Available: /statistics/1485362/vietnam-gmv-major-e-commerce-platforms/
