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Share of shoppers purchasing luxury brands and services via social media in North America from 1st quarter 2025 to 2nd quarter 2026, by gender

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Source

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Release date

July 2026

Region

North America

Survey time period

Q2 2026

Number of respondents

162 affluents shoppers

Age group

18 years and older

Citation formats

Purchases of luxury brands & services on social media in NA 2026, by gender

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 21, 2026

A survey conducted quarterly in North America in 2026 found that in the second quarter of 2026, around **** percent of women purchased luxury brands and services via social platforms, while about **** percent of men did the same.

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Statistics on " Luxury e-commerce in the United States "

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Other statistics that may interest you Luxury e-commerce in the United States

Overview

6

Device distributions

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Leading sites

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App downloads

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Shoppers

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Spotlight: social commerce

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Topics

Luxury e-commerce in the United StatesGlobal personal luxury goods industryLuxury advertising and marketingMoët Hennessy Louis Vuitton (LVMH Group)Burberry
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
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  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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