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Share of affluent consumers purchasing luxury brands and services online in North America from 1st quarter 2025 to 2nd quarter 2026, by device

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Source

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Release date

July 2026

Region

North America

Survey time period

Q1 2025 to Q2 2026

Number of respondents

162 affluent shoppers*

Age group

18 years and older

Supplementary notes

Figures were rounded.

*Number of respondents in the second quarter of 2026.

Citation formats

Purchases of luxury brands and services online in North America 2026, by device

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 21, 2026

A survey conducted in North America shows which devices online shoppers most often used to buy luxury brands or services from the first quarter of 2025 to the second quarter of 2026. In the second quarter of 2026, the use of desktop devices saw the highest usage at approximately ** percent. However, only **** percent of consumers completed their luxury shopping on mobile phones in the same quarter.

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Statistics on " Luxury e-commerce in the United States "

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Overview

6

Device distributions

4

Leading sites

6

App downloads

6

Shoppers

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Spotlight: social commerce

5

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Topics

Luxury e-commerce in the United StatesGlobal personal luxury goods industryLuxury advertising and marketingMoët Hennessy Louis Vuitton (LVMH Group)Burberry
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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