Share of engaged sports fans subscribing to streaming platforms to gain access to exclusive sports content worldwide as of November 2022, by age and gender
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Original question: "Have you specifically subscribed to a streaming platform or service to gain access to exclusive sports content? (i.e., Apple TV to watch Major League Soccer, NFL+ Game Pass to watch NFL games, Amazon Prime to watch boxing matches)"
Citation formats
Fans accessing exclusive sports via streaming worldwide 2022, by age and gender
According to the most recent survey, ** percent of sports fans worldwide watched exclusive sports content on subscription-based streaming services in 2022. Men and 25 to-34-year-olds were the most likely to subscribe to such streaming platforms, that provide exclusive games from professional sporting events.
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YouGov. (August 23, 2023). Share of engaged sports fans subscribing to streaming platforms to gain access to exclusive sports content worldwide as of November 2022, by age and gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1479666/engaged-sports-fans-accessing-exclusive-streaming-sports-content-worldwide/
YouGov. "Share of engaged sports fans subscribing to streaming platforms to gain access to exclusive sports content worldwide as of November 2022, by age and gender." Chart. August 23, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1479666/engaged-sports-fans-accessing-exclusive-streaming-sports-content-worldwide/
YouGov. (2023). Share of engaged sports fans subscribing to streaming platforms to gain access to exclusive sports content worldwide as of November 2022, by age and gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1479666/engaged-sports-fans-accessing-exclusive-streaming-sports-content-worldwide/
YouGov. "Share of Engaged Sports Fans Subscribing to Streaming Platforms to Gain Access to Exclusive Sports Content Worldwide as of November 2022, by Age and Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Aug 2023, /statistics/1479666/engaged-sports-fans-accessing-exclusive-streaming-sports-content-worldwide/
YouGov, Share of engaged sports fans subscribing to streaming platforms to gain access to exclusive sports content worldwide as of November 2022, by age and gender ÌÇÐÄÆƽâ°æ, /statistics/1479666/engaged-sports-fans-accessing-exclusive-streaming-sports-content-worldwide/ (last visited August 05, 2026)
Share of engaged sports fans subscribing to streaming platforms to gain access to exclusive sports content worldwide as of November 2022, by age and gender [Graph], YouGov, August 23, 2023. [Online]. Available: /statistics/1479666/engaged-sports-fans-accessing-exclusive-streaming-sports-content-worldwide/
