In 2023, the most mentioned sport on digital platforms was football, followed by athletics, track, and field. In 2024, Basketball was the most talked about sport on digital platforms, followed by athletics, track, and field.
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DoubleVerify. (April 23, 2024). Most mentioned sports in online Olympic content in 2023 and 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1473448/most-mentioned-sports-online-olympic-content/
DoubleVerify. "Most mentioned sports in online Olympic content in 2023 and 2024." Chart. April 23, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1473448/most-mentioned-sports-online-olympic-content/
DoubleVerify. (2024). Most mentioned sports in online Olympic content in 2023 and 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1473448/most-mentioned-sports-online-olympic-content/
DoubleVerify. "Most Mentioned Sports in Online Olympic Content in 2023 and 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Apr 2024, /statistics/1473448/most-mentioned-sports-online-olympic-content/
DoubleVerify, Most mentioned sports in online Olympic content in 2023 and 2024 ÌÇÐÄÆƽâ°æ, /statistics/1473448/most-mentioned-sports-online-olympic-content/ (last visited July 25, 2026)
Most mentioned sports in online Olympic content in 2023 and 2024 [Graph], DoubleVerify, April 23, 2024. [Online]. Available: /statistics/1473448/most-mentioned-sports-online-olympic-content/
