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Most popular categories for user-generated content in South Korea as of August 2023

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Source

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Release date

October 2023

Region

South Korea

Survey time period

August 10 to 31, 2023

Number of respondents

3,776 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: "For which of the following product categories do you consume user-generated content? (Choose all that apply)"

Citation formats

Popular categories for user-generated content South Korea 2023

Published by Thuy D., Nov 2, 2023
According to a survey on user-generated content conducted by Rakuten Insight in South Korea in August 2023, around ** percent of respondents answered that they had engaged with beauty, health, and wellness-related content. Another roughly ** percent stated to have sought out home goods-related content.
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Topics

User-generated content in South KoreaSocial media usage in South KoreaDigital Lifestyles in South KoreaDigital advertising in South KoreaMobile internet usage in South Korea
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