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Annual outdoor household appliance advertising spending growth in China in 1st quarter 2024, by leading brand

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Source

Release date

May 2024

Region

China

Survey time period

Q1 2024

Special properties

the order of the list is based on the amount of ad spend

Supplementary notes

According to the source, the year-on-year change compared month N of the current year with month N of the previous year.

Citation formats

Outdoor household appliance ad spend growth in China Q1 2024, by major brand

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 6, 2024

In the first quarter of 2024, the home appliance industry in China experienced a dramatic increase in outdoor advertising spending — percent year-on-year growth. Leading brands in this surge included Ikide, Flyco, Joyoung, Vanward, and Dyson, focusing primarily on elevator LCDs and train or high-speed railway stations.

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Topics

OOH advertising in ChinaAdvertising in ChinaDigital out-of-home advertising worldwideProgrammatic digital out-of-home (prDOOH) advertisingDigital out-of-home advertising in Europe
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