During a survey carried out in North America in late 2023, nearly half of responding mobile gamers said that the placement of ads, whether integrated into gameplay or kept separate, did not significantly impact their gaming experience. Roughly ** percent stated they favored ads seamlessly woven into the gameplay, becoming an integral part of the action.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Mobile Marketing. (October 13, 2023). Preferred types of in-game advertising among mobile gamers in North America as of October 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1422199/in-game-ads-north-america/
Mobile Marketing. "Preferred types of in-game advertising among mobile gamers in North America as of October 2023." Chart. October 13, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1422199/in-game-ads-north-america/
Mobile Marketing. (2023). Preferred types of in-game advertising among mobile gamers in North America as of October 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1422199/in-game-ads-north-america/
Mobile Marketing. "Preferred Types of In-game Advertising among Mobile Gamers in North America as of October 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Oct 2023, /statistics/1422199/in-game-ads-north-america/
Mobile Marketing, Preferred types of in-game advertising among mobile gamers in North America as of October 2023 ÌÇÐÄÆƽâ°æ, /statistics/1422199/in-game-ads-north-america/ (last visited July 20, 2026)
Preferred types of in-game advertising among mobile gamers in North America as of October 2023 [Graph], Mobile Marketing, October 13, 2023. [Online]. Available: /statistics/1422199/in-game-ads-north-america/
