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Share of misleading advertisements for beauty and personal care products in India in 2023, by type

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Source

Release date

April 2023

Region

India

Survey time period

conducted from Q1 2022 to Q3 2023

Citation formats

Share of misleading beauty and personal care ads India FY 2023, by type

Published by ÌÇÐÄÆƽâ°æ Research Department, Oct 16, 2023
In 2023, non-disclosed advertisements by influencers on social media regarding beauty and personal care in India accounted for ** percent out of all misleading advertisements in that sector. Misleading claims in social media ads accounted for a share of ** percent.
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