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What type of content Spanish consumers expect to find on the social media pages of dermocosmetics brands in 2023

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Source

Release date

June 2023

Region

Spain

Survey time period

January 23 to February 9, 2023

Number of respondents

146 respondents

Age group

18-70 years

Special properties

Women and men that have bought dermocosmetic products in the past six months.

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The source phrases the question as follows: "What type of content do you expect to find on the social media page of a dermocosmetics brand?"

Citation formats

Spain: type of content consumers expect on dermocosmetics brands' social media 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 4, 2023

What Spanish consumers wanted to see the most on dermocosmetic brands' social media profiles in 2023, was hair and skin care content. Exactly **** of the respondents indicated that they expect to see advice on hair and skin care, while ** percent were on the lookout for detailed product information.

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