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Media Impact Valueâ„¢ of the most powerful brands in outdoor wear worldwide in 2022 (in million U.S. dollars)

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Source

Release date

May 2023

Region

Worldwide

Survey time period

2022

Supplementary notes

The Media Impact Value™ (MIV®) is an algorithm created by Launchmetrics used to measure and benchmark the impact of all media placements and mentions across different voices within the fashion, lifestyle, and beauty industries.

Citation formats

Most powerful brands in outdoor wear worldwide 2022, by MIV®

Published by
Bruna Rocco,
Jun 6, 2023

In 2022, The North Face and Moncler were among the most powerful outdoor wear brands in the world. The North Face ranked first with a Media Impact Value™ (MIV®) of more than *** million U.S. dollars, while Moncler stood in second place with a total MIV® of roughly *** million U.S. dollars.

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