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Change in Amazon Prime Day sponsored ads spending on amazon.de from 2019 to 2022

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Source

Release date

March 2023

Region

Germany

Survey time period

2019 to 2022

Special properties

includes sponsored products, sponsored brands, sponsored display

Supplementary notes

Shopping period dates :
Prime Day 2019: July 15 and 16, 2019,
Prime Day 2020: October 13 and 14, 2020,
Prime Day 2021: June 21 and 22, 2021,
Prime Day 2022: July 12 and 13, 2022,
Prime Early Access Sale 2022: October 12 and 13, 2022.

Citation formats

Change in Amazon Prime Day sponsored ads spend in Germany 2019-2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 19, 2023
In 2022, the spending on Amazon Prime Day sponsored ads shown on amazon.de increased *** percent on the spending recorded during the preceding ** days. This was the second highest increase in spending in the presented period.
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Digital retail media advertising worldwideMercado LibreAmazon advertising in the U.S.Digital retail media advertising in the United StatesAlibaba Group
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