Share of media agency professionals from the United Kingdom (UK) who said that open internet retail media had a greater impact than walled gardens as of February 2022, by factor
Characteristic
Share of respondents
-
-
-
-
-
-
The chart is not accessible to screen readers. Please switch to the table view to access the data.
You need a ÌÇÐÄÆÆ½â°æ Account for unlimited access
During a 2022 survey, ** percent of responding media agency professionals from the United Kingdom stated that open internet retail media had a greater impact than walled gardens in terms of relevance to the actual purchase. Sales growth and audience targeting were also mentioned by more than a half of respondents.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Criteo. (April 27, 2022). Share of media agency professionals from the United Kingdom (UK) who said that open internet retail media had a greater impact than walled gardens as of February 2022, by factor [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 30, 2026, from /statistics/1369116/retail-media-uk/
Criteo. "Share of media agency professionals from the United Kingdom (UK) who said that open internet retail media had a greater impact than walled gardens as of February 2022, by factor." Chart. April 27, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 30, 2026. /statistics/1369116/retail-media-uk/
Criteo. (2022). Share of media agency professionals from the United Kingdom (UK) who said that open internet retail media had a greater impact than walled gardens as of February 2022, by factor. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 30, 2026. /statistics/1369116/retail-media-uk/
Criteo. "Share of Media Agency Professionals from The United Kingdom (Uk) Who Said That Open Internet Retail Media Had a Greater Impact than Walled Gardens as of February 2022, by Factor." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Apr 2022, /statistics/1369116/retail-media-uk/
Criteo, Share of media agency professionals from the United Kingdom (UK) who said that open internet retail media had a greater impact than walled gardens as of February 2022, by factor ÌÇÐÄÆÆ½â°æ, /statistics/1369116/retail-media-uk/ (last visited July 30, 2026)
Share of media agency professionals from the United Kingdom (UK) who said that open internet retail media had a greater impact than walled gardens as of February 2022, by factor [Graph], Criteo, April 27, 2022. [Online]. Available: /statistics/1369116/retail-media-uk/