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Types of content creators followed on social media platforms worldwide as of November 2022, by region

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Source

Release date

January 2023

Region

Worldwide

Survey time period

November 2022

Age group

18 years and older

Supplementary notes

According to the source: "sample sizes varying between 1,86 and 9,155 for each market"

Citation formats

Global content creators followed on social media 2022, by region

Published by Thuy D., Jan 23, 2023

As of November 2022, ** percent of social media users reported following content creators covering creating content on ****. In the , the number of respondents following content creators rose to ** percent of social media users. In Europe, ** percent of respondents reported following creators posting * content on social media, while in the Asia-Pacific region, ** percent of respondents reported following tech content creators.

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