Worldwide, Australia, Germany, United Kingdom, United States
Survey time period
January 11 to 31, 2022
Number of respondents
9,904*
Special properties
survey conducted among consumers in four leading global markets: Australia, Germany, the United Kingdom, and United States; respondents interested in having a single online app or website
Supplementary notes
*Total respondents
¹According to the source: "Population and consumer spending data come from a government-run statistics bureau in each country."
Citation formats
Estimated day-one super app users and consumer spending 2022, by country
According to a survey of users conducted in January 2022 in four leading global markets (Australia, Germany, the United Kingdom, and the United States), the number of potential day-one users for super apps is estimated to reach ** million. This would lead to an estimated **** trillion U.S. dollars in annual spending on a super app by early-adoption users.
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PYMNTS. (July 14, 2022). Estimated number of super app early adopters and consumer spending in selected markets as of January 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1345540/super-apps-day-one-users-consumer-spending/
PYMNTS. "Estimated number of super app early adopters and consumer spending in selected markets as of January 2022." Chart. July 14, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1345540/super-apps-day-one-users-consumer-spending/
PYMNTS. (2022). Estimated number of super app early adopters and consumer spending in selected markets as of January 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1345540/super-apps-day-one-users-consumer-spending/
PYMNTS. "Estimated Number of Super App Early Adopters and Consumer Spending in Selected Markets as of January 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Jul 2022, /statistics/1345540/super-apps-day-one-users-consumer-spending/
PYMNTS, Estimated number of super app early adopters and consumer spending in selected markets as of January 2022 ÌÇÐÄÆƽâ°æ, /statistics/1345540/super-apps-day-one-users-consumer-spending/ (last visited July 15, 2026)
Estimated number of super app early adopters and consumer spending in selected markets as of January 2022 [Graph], PYMNTS, July 14, 2022. [Online]. Available: /statistics/1345540/super-apps-day-one-users-consumer-spending/
