survey conducted among consumers in four leading global markets: Australia, Germany, the United Kingdom, and United States; respondents interested in having a single online app or website
Supplementary notes
*Total respondents
Citation formats
Super apps: most valued aspects for global consumers 2022
According to a survey of users conducted in January 2022 in four leading global markets (Australia, Germany, the United Kingdom, and the United States), 66 percent of respondents reported valuing convenience benefits, while 61 percent of respondents reported highly valuation the security benefits of having a single online platform with the several functionalities. Additionally, 54 percent of respondents reported highly valuing the coordination benefits that would come from using an all-encompassing super app.
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PYMNTS. (July 14, 2022). Most valued aspects of super apps for global consumers January 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1345479/super-apps-top-aspects-global/
PYMNTS. "Most valued aspects of super apps for global consumers January 2022." Chart. July 14, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1345479/super-apps-top-aspects-global/
PYMNTS. (2022). Most valued aspects of super apps for global consumers January 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1345479/super-apps-top-aspects-global/
PYMNTS. "Most Valued Aspects of Super Apps for Global Consumers January 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Jul 2022, /statistics/1345479/super-apps-top-aspects-global/
PYMNTS, Most valued aspects of super apps for global consumers January 2022 ÌÇÐÄÆƽâ°æ, /statistics/1345479/super-apps-top-aspects-global/ (last visited July 15, 2026)
Most valued aspects of super apps for global consumers January 2022 [Graph], PYMNTS, July 14, 2022. [Online]. Available: /statistics/1345479/super-apps-top-aspects-global/
