In the fourth quarter of 2025, total combined Apple App Store and Google Play spending amounted to an estimated **** billion U.S. dollars. In the most recent examined period, global spending across the two major platforms is estimated to have experienced an increase of 1.2 percent compared to the **** billion U.S. dollars registered in app consumer spending in the corresponding quarter in 2025.
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InvestGame. (February 2, 2026). Combined global Apple App Store and Google Play app consumer spending from 2nd quarter 2023 to 4th quarter 2025 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1489711/total-global-app-spending/
InvestGame. "Combined global Apple App Store and Google Play app consumer spending from 2nd quarter 2023 to 4th quarter 2025 (in billion U.S. dollars)." Chart. February 2, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1489711/total-global-app-spending/
InvestGame. (2026). Combined global Apple App Store and Google Play app consumer spending from 2nd quarter 2023 to 4th quarter 2025 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1489711/total-global-app-spending/
InvestGame. "Combined Global Apple App Store and Google Play App Consumer Spending from 2nd Quarter 2023 to 4th Quarter 2025 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Feb 2026, /statistics/1489711/total-global-app-spending/
InvestGame, Combined global Apple App Store and Google Play app consumer spending from 2nd quarter 2023 to 4th quarter 2025 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/1489711/total-global-app-spending/ (last visited July 15, 2026)
Combined global Apple App Store and Google Play app consumer spending from 2nd quarter 2023 to 4th quarter 2025 (in billion U.S. dollars) [Graph], InvestGame, February 2, 2026. [Online]. Available: /statistics/1489711/total-global-app-spending/
