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Penetration rate of mini-programs among WeChat active users in China from September 2018 to September 2022

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Source

Release date

December 2022

Region

China

Survey time period

September 2018 to September 2022

Supplementary notes

Figures for 2018 and 2020 were retrieved from another previous report.

The penetration rate is calculated by the monthly active users of WeChat mini-programs divided by the total monthly active userbase of WeChat.

Citation formats

Usage rate of WeChat Mini Program in China 2018-2022

Published by Thuy D., Dec 13, 2022

As of September 2022, about **** percent of the WeChat users were using its mini-programs actively. WeChat — the most popular instant messaging and social networking app in China — launched a mini-program platform in 2017, which is an ecosystem of cloud-based embedded apps within WeChat.

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Topics

Mini-program platforms in ChinaAlibaba GroupInternet usage in ChinaBaidu Inc.Mobile apps in China
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