Baileys brand value 2025| ��ƽ��

Brand value of Baileys worldwide from 2020 to 2025 (in billion U.S. dollars)

Characteristic	Value in billion U.S. dollars
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Release date

April 2025

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Region

Worldwide, Ireland

Survey time period

2020 to 2025

Supplementary notes

Figures preceding 2025 were retrieved from earlier publications.

Figures have been rounded.

Citation formats

In 2025, Baileys - a cream liqueur brand owned by Diageo - had a brand value of *** billion U.S. dollars and was one of the most valuable Irish brands. In 2023, Baileys belonged to the best-selling cordials & liqueurs brands in the United States.

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Brand value of Baileys worldwide from 2020 to 2025 (in billion U.S. dollars)

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