As of the third quarter of 2024, according to a survey on the use of social media for brand research, around ** percent of internet users between over 16 years old in South Korea responded that they searched for information on at least one social media platform. Among the social media channels, social networks were ranked as the most used channel selected by ** percent of the users.
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DataReportal, & We Are Social, & Meltwater. (March 3, 2025). Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2024, by channel [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
DataReportal, und We Are Social, und Meltwater. "Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2024, by channel." Chart. March 3, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
DataReportal, We Are Social, Meltwater. (2025). Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2024, by channel. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
DataReportal, and We Are Social, and Meltwater. "Usage Rate of Social Media Sources Used for Brand Research in South Korea as of The 3rd Quarter of 2024, by Channel." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 3 Mar 2025, /statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
DataReportal & We Are Social & Meltwater, Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2024, by channel ÌÇÐÄÆƽâ°æ, /statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/ (last visited August 05, 2026)
Usage rate of social media sources used for brand research in South Korea as of the 3rd quarter of 2024, by channel [Graph], DataReportal, & We Are Social, & Meltwater, March 3, 2025. [Online]. Available: /statistics/1310268/south-korea-usage-rate-of-social-media-for-brand-and-product-research-by-channel/
