includes data on over 200,000 influencers from Cambodia, Hong Kong, Indonesia, Japan, Malaysia, Myanmar, the Philippines, Singapore, Taiwan. Thailand, Vietnam, and India
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Share of influencer marketing campaigns Asia 2021, by country and type
Performance-driven influencer marketing campaigns were more common than awareness-driven ones in Indonesia, Malaysia, and Thailand in 2021. In Indonesia, performance-driven influencer marketing campaigns took up ** percent in 2021.
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AnyMind Group. (September 29, 2021). Share of performance and awareness-driven influencer marketing campaigns in Asia in 2021, by country or territory [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1299740/asia-influencer-marketing-campaigns-by-type-and-country/
AnyMind Group. "Share of performance and awareness-driven influencer marketing campaigns in Asia in 2021, by country or territory." Chart. September 29, 2021. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1299740/asia-influencer-marketing-campaigns-by-type-and-country/
AnyMind Group. (2021). Share of performance and awareness-driven influencer marketing campaigns in Asia in 2021, by country or territory. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1299740/asia-influencer-marketing-campaigns-by-type-and-country/
AnyMind Group. "Share of Performance and Awareness-driven Influencer Marketing Campaigns in Asia in 2021, by Country or Territory." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Sep 2021, /statistics/1299740/asia-influencer-marketing-campaigns-by-type-and-country/
AnyMind Group, Share of performance and awareness-driven influencer marketing campaigns in Asia in 2021, by country or territory ÌÇÐÄÆƽâ°æ, /statistics/1299740/asia-influencer-marketing-campaigns-by-type-and-country/ (last visited August 01, 2026)
Share of performance and awareness-driven influencer marketing campaigns in Asia in 2021, by country or territory [Graph], AnyMind Group, September 29, 2021. [Online]. Available: /statistics/1299740/asia-influencer-marketing-campaigns-by-type-and-country/
