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Growth of e-commerce expenditure on digital media among internet users in Vietnam in 2023 compared to 2022, by category

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Source

In cooperation with
Release date

February 2024

Region

Asia, Vietnam

Survey time period

2023

Special properties

including content downloads and subscriptions to streaming services and online publishers, excluding physical media or user-generated content

Citation formats

Digital media spending growth in Vietnam 2023, by category

Published by
Yihan Ma,
Apr 3, 2024

In 2023, video-on-demand had the highest e-commerce expenditure growth in the digital media category in Vietnam, at around ** percent, followed by digital music services at ** percent. Overall, e-commerce spending on digital media in the country increased by **** percent from the previous year.

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Statistics on " E-commerce in Vietnam "

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Other statistics that may interest you E-commerce in Vietnam

Overview

5

Consumer behavior

8

E-commerce logistics

4

E-commerce platforms

7

E-commerce segments

6

Key indicators

6

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Topics

E-commerce in VietnamFintech in VietnamSocial media in VietnamSocial commerce in Vietnam Digital payments in Vietnam
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Access limited to Free Statistics. Premium Statistics are not included.
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