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Popular live commerce services used for purchasing cosmetics among women in South Korea in 2022

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Source

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Release date

January 2022

Region

South Korea

Survey time period

January 3 to 5, 2022

Number of respondents

214 female respondents

Age group

20-49 years

Special properties

people who bought cosmetics via live commerce before

Method of interview

Online Access Panel

Supplementary notes

Up to three answers were allowed.

Citation formats

Live commerce services used for cosmetic purchases among women South Korea 2022

Published by
Yihan Ma,
Feb 11, 2022
According to a survey in 2022 conducted among South Korean women on what live commerce service they had used before to purchase cosmetics, around **** percent of respondents stated they had bought cosmetics via Naver Shopping live before. Following was Kakao Shopping live with around **** percent of respondents having used that service for their cosmetic purchases before.
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