U.S.: Difficult parts of determining if food is healthy 2021| ��ƽ��

Consumers' opinions on the most difficult part of determining the healthfulness of food or beverage products in the United States in 2021

Characteristic	Share of respondents
Calculating portion/serving sizes and nutrition content (calories, sugars, fats)	15%
Truthfulness/accuracy of claims and credibility of company	12%
General lack of knowledge (what to look for, what healthy means, etc.)	11%
Reading the label (small print, confusing, not everything listed)	10%
Accommodating personal nutrition needs/wants (diet, allergies, processing)	9%
Non-nutrition factors (Taste, price, don't consider nutrition)	9%
Understanding the ingredients (what are the ingredients, chemicals, additives)	9%
The effort (too much information or options to compare/takes too much time)	7%
Other	1%
Don't know	6%
None/Not hard	16%

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Release date

November 2021

More information

Region

United States

Survey time period

June 24 to July 8, 2021

Number of respondents

1,002 respondents

Age group

18-80 years

Method of interview

Online survey

Supplementary notes

The source asked participants: "In your own words, what is the hardest part about determining the healthfulness of a food/beverage product? Open ended Question."

Citation formats

According to a survey conducted in the Unite States in 2021, the most frequently stated difficulty in determining the healthfulness of food or beverage products was calculating portion/serving sizes and nutrition content (calories, sugars, fats), as mentioned by approximately 15 percent of respondents.