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Gross advertising expenditure of HP Deutschland GmbH in Germany from 2017 to 2022 (in 1,000 euros)

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Source

In cooperation with
Release date

March 2023

Region

Germany

Survey time period

2017 to 2022

Special properties

Nielsen advertising statistics (not adjusted)

Supplementary notes

¹ Figures for OOH/cinema were published as one category until 2019.
² Direct mail included since 2020. Figures from previous years have limited comparability.

Citation formats

Gross advertising expenditure of HP Deutschland GmbH in Germany 2017-2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 31, 2023
In 2022, the German subsidiary of HP spent **** million euros on TV advertising. This was an increase compared to 2021 at **** million euros.
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