The source adds the following information: "Active customers are customers who have bought a product on bol.com at least once in the last 365 days." Figures prior to January 2021 were taken from previous reports also published by the same source.
Figures have been rounded.
The figures have been taken from several publications.
Citation formats
Number of active bol.com customers in Belgium 2020-2021
In September of 2021, bol.com, a popular Dutch e-commerce platform, accounted for nearly 2.9 million active shoppers in Belgium. In the past year, the number of Belgian consumers, who actively shopped on bol.com, had grown by roughly 350 thousand users. In the Netherlands, there were nearly ten million active Bol users.
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bol.com. (October 12, 2021). Number of active bol.com shoppers in Belgium from July 2020 to September 2021 (in thousands) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1269070/active-bol-customers-in-belgium/
bol.com. "Number of active bol.com shoppers in Belgium from July 2020 to September 2021 (in thousands)." Chart. October 12, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1269070/active-bol-customers-in-belgium/
bol.com. (2021). Number of active bol.com shoppers in Belgium from July 2020 to September 2021 (in thousands). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1269070/active-bol-customers-in-belgium/
bol.com. "Number of Active Bol.Com Shoppers in Belgium from July 2020 to September 2021 (in Thousands)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Oct 2021, /statistics/1269070/active-bol-customers-in-belgium/
bol.com, Number of active bol.com shoppers in Belgium from July 2020 to September 2021 (in thousands) ÌÇÐÄÆƽâ°æ, /statistics/1269070/active-bol-customers-in-belgium/ (last visited July 23, 2026)
Number of active bol.com shoppers in Belgium from July 2020 to September 2021 (in thousands) [Graph], bol.com, October 12, 2021. [Online]. Available: /statistics/1269070/active-bol-customers-in-belgium/
