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Most popular online marketplaces in Italy as of May 2026, by unique monthly visitors (in 1,000s)

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Sources

Release date

June 2026

Region

Italy

Survey time period

May 2026

Supplementary notes

* The average of unique monthly visitors is estimated by the source. The in-scope ranking is based on online traffic of the 100 most visited e-commerce sites in Italy.
Figures have been rounded.

Citation formats

Most visited online marketplaces in Italy 2026

Published by
Yihan Ma,
Jun 24, 2026

In May 2026, Amazon was the undisputed leader among online marketplaces in Italy, with an average of over ** million visitors per month. The Chinese website Temu exceeded million unique visitors, while Subito followed with over ***million unique monthly visitors.

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Statistics on " Online marketplaces in Italy "

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Other statistics that may interest you Online marketplaces in Italy

Overview

7

Generalist marketplaces

6

Categories

5

Trends

6

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Topics

Online marketplaces in ItalyOnline marketplacesOnline marketplaces in FranceOnline marketplaces in Latin AmericaE-commerce in Italy
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

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For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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