In the United States, Canon cameras were the most rented cameras in both 2023 and 2024, with a share of roughly **** percent in 2024. Sony ranked second, with a share of percent. Other brands occupy smaller ratios of the market.
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Lensrentals. (December 12, 2024). Market share of rental cameras in the U.S. in 2023 versus 2024, by brand [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1222727/market-share-camera-rental-us-by-brand/
Lensrentals. "Market share of rental cameras in the U.S. in 2023 versus 2024, by brand." Chart. December 12, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1222727/market-share-camera-rental-us-by-brand/
Lensrentals. (2024). Market share of rental cameras in the U.S. in 2023 versus 2024, by brand. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1222727/market-share-camera-rental-us-by-brand/
Lensrentals. "Market Share of Rental Cameras in The U.S. in 2023 versus 2024, by Brand." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Dec 2024, /statistics/1222727/market-share-camera-rental-us-by-brand/
Lensrentals, Market share of rental cameras in the U.S. in 2023 versus 2024, by brand ÌÇÐÄÆƽâ°æ, /statistics/1222727/market-share-camera-rental-us-by-brand/ (last visited July 28, 2026)
Market share of rental cameras in the U.S. in 2023 versus 2024, by brand [Graph], Lensrentals, December 12, 2024. [Online]. Available: /statistics/1222727/market-share-camera-rental-us-by-brand/
