| Characteristic | New gamers | Existing gamers |
|---|---|---|
| Playing single player/by myself | 87% | 87% |
| Playing with friends/family online | 50% | 36% |
| Playing with strangers online | 49% | 36% |
| Connecting my social media account to the game | 49% | 33% |
| Playing with friends/family in the same room | 44% | 32% |
| Participating in a limited-time event in a game | 41% | 31% |
| Sending requests for help/items to others from the game | 40% | 26% |
| Using a standalone app to talk with friends/family online while playing | 36% | 23% |
| Participating in in-game tournaments | 38% | 23% |
| Getting advice from others on how to play better | 34% | 22% |
| Giving advice to others on how to play better | 34% | 18% |
| Joining a club, team, guild, or clan in a game | 28% | 17% |
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Source
Sources
Release date
January 2021
More information
Region
United States
Survey time period
July 2020
Number of respondents
global n=13,246
Age group
18 years and older
Method of interview
Online survey
Supplementary notes
New players: Didn’t play mobile games before the initial peak of the pandemic, and continued to play at least an hour a week (July 2020)
Existing players: People who played mobile games both before the initial peak of the pandemic and continued to play at least an hour a week (July 2020)
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