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Perceived level of security when purchasing online during El Buen Fin in Mexico in 2024

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Sources

Release date

December 2024

Region

Mexico

Survey time period

November 2024

Number of respondents

484 respondents

Age group

18 years and older

Method of interview

Online panel

Supplementary notes

El Buen Fin refers to an annual shopping event in Mexico that takes place in November during the weekend prior to the Mexican Revolution holiday. El Buen Fin 2024 in Mexico took place from Friday, November 15 to Monday, November 18.

Citation formats

Safety perception of online purchases during El Buen Fin in Mexico 2024

Published by
Yihan Ma,
May 5, 2025

According to a survey conducted in Mexico following the celebration of El Buen Fin, around ** percent of participants said they had felt very safe when acquiring products and services online during the shopping event, while on the contrary about * percent said they felt little or not at all safe during their purchases. 


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