A survey conducted in the United Kingdom (UK) in November 2020 showed that for more than half of UK consumers will not be buying sustainable gifts for Christmas this year. Across all age groups surveyed, sustainable gifts mattered the most for younger consumers, as 65 percent of the respondents in the age group 18-24 stated that they will be purchasing sustainable gifts for Christmas in 2020.
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PwC. (December 7, 2020). Share of consumers purchasing sustainable gifts for Christmas in the United Kingdom (UK) in 2020, by age group [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 27, 2026, from /statistics/1191981/christmas-gifts-sustainability-uk/
PwC. "Share of consumers purchasing sustainable gifts for Christmas in the United Kingdom (UK) in 2020, by age group." Chart. December 7, 2020. ÌÇÐÄÆÆ½â°æ. Accessed July 27, 2026. /statistics/1191981/christmas-gifts-sustainability-uk/
PwC. (2020). Share of consumers purchasing sustainable gifts for Christmas in the United Kingdom (UK) in 2020, by age group. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 27, 2026. /statistics/1191981/christmas-gifts-sustainability-uk/
PwC. "Share of Consumers Purchasing Sustainable Gifts for Christmas in The United Kingdom (Uk) in 2020, by Age Group." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 7 Dec 2020, /statistics/1191981/christmas-gifts-sustainability-uk/
PwC, Share of consumers purchasing sustainable gifts for Christmas in the United Kingdom (UK) in 2020, by age group ÌÇÐÄÆÆ½â°æ, /statistics/1191981/christmas-gifts-sustainability-uk/ (last visited July 27, 2026)
Share of consumers purchasing sustainable gifts for Christmas in the United Kingdom (UK) in 2020, by age group [Graph], PwC, December 7, 2020. [Online]. Available: /statistics/1191981/christmas-gifts-sustainability-uk/