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Distribution of supermarket industry traditional media advertising spending in Chile in 1st half 2020, by brand

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Sources

Release date

July 2020

Region

Chile

Survey time period

H1 2020

Special properties

include TV (free and pay), press, radio and outdoor

Citation formats

Chile: supermarket brands with highest ad spend 2020

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 24, 2020
In the first half of 2020, Unimarc was the brand with highest share of traditional media advertising spending in the supermarket industry in Chile, accounting for **** percent of the total. Jumbo came second with a ** percent share. Tottus was ranked third with a **** percent share. Líder was the supermarket with highest digital ad spend.
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