The magazine advertising expenditures of the fashion and accessories industry in Japan amounted to around **** billion Japanese yen in 2024. The cosmetics and toiletries industry followed with an ad spend of around **** billion yen.
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Dentsu. (February 27, 2025). Magazine advertising expenditure in Japan in 2024, by industry (in billion Japanese yen) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/825936/japan-advertising-expenses-magazines-by-industry/
Dentsu. "Magazine advertising expenditure in Japan in 2024, by industry (in billion Japanese yen)." Chart. February 27, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/825936/japan-advertising-expenses-magazines-by-industry/
Dentsu. (2025). Magazine advertising expenditure in Japan in 2024, by industry (in billion Japanese yen). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/825936/japan-advertising-expenses-magazines-by-industry/
Dentsu. "Magazine Advertising Expenditure in Japan in 2024, by Industry (in Billion Japanese Yen)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 27 Feb 2025, /statistics/825936/japan-advertising-expenses-magazines-by-industry/
Dentsu, Magazine advertising expenditure in Japan in 2024, by industry (in billion Japanese yen) ÌÇÐÄÆÆ½â°æ, /statistics/825936/japan-advertising-expenses-magazines-by-industry/ (last visited July 28, 2026)
Magazine advertising expenditure in Japan in 2024, by industry (in billion Japanese yen) [Graph], Dentsu, February 27, 2025. [Online]. Available: /statistics/825936/japan-advertising-expenses-magazines-by-industry/