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Russian customers on the importance of coupons and discounts while shopping in 2020

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Source

Release date

March 2020

Region

Russia

Survey time period

March 2020

Number of respondents

1,035 respondents

Supplementary notes

Citation formats

Customer opinion on coupons and discounts in Russia in 2020

Published by
F. Watty,
Jun 29, 2020
Most of the Russian customers are inherently drawn towards items on sale. Almost one half of the respondents stated they use mobile apps to get a coupon or a discount, given the survey results from March 2020. Approximately 45 percent of the polled revealed that discounts are motivating them to make a purchase.
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