Healthy foods were the food category consumers were most likely to have tried new brands of and planned to continue buying the brand after the coronavirus outbreak in the United States in 2020. Thirty-five percent of respondents indicated that they were trying new healthy food brands, followed by 29 percent trying new snack and junk food brands.
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Morning Consult. (May 7, 2020). Share of consumers trying and intending to continue buying new food and beverage brands due to the COVID-19 outbreak in the United States in 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1121095/consumers-trying-new-food-and-bev-brands-coronavirus-outbreak-us/
Morning Consult. "Share of consumers trying and intending to continue buying new food and beverage brands due to the COVID-19 outbreak in the United States in 2020." Chart. May 7, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1121095/consumers-trying-new-food-and-bev-brands-coronavirus-outbreak-us/
Morning Consult. (2020). Share of consumers trying and intending to continue buying new food and beverage brands due to the COVID-19 outbreak in the United States in 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1121095/consumers-trying-new-food-and-bev-brands-coronavirus-outbreak-us/
Morning Consult. "Share of Consumers Trying and Intending to Continue Buying New Food and Beverage Brands Due to The Covid-19 Outbreak in The United States in 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 May 2020, /statistics/1121095/consumers-trying-new-food-and-bev-brands-coronavirus-outbreak-us/
Morning Consult, Share of consumers trying and intending to continue buying new food and beverage brands due to the COVID-19 outbreak in the United States in 2020 ÌÇÐÄÆƽâ°æ, /statistics/1121095/consumers-trying-new-food-and-bev-brands-coronavirus-outbreak-us/ (last visited July 31, 2026)
Share of consumers trying and intending to continue buying new food and beverage brands due to the COVID-19 outbreak in the United States in 2020 [Graph], Morning Consult, May 7, 2020. [Online]. Available: /statistics/1121095/consumers-trying-new-food-and-bev-brands-coronavirus-outbreak-us/
