* According to the source, complaints were registered on the website Reclame Aqui from Wednesday just before each year's Black Friday to January 31 of the following year. Within the periods analyzed, internet users could file a complaint and specify if their problem was related to an order made during the latest Black Friday shopping season.
Data prior to 2020 was retrieved from an earlier release.
Figures have been rounded.
Citation formats
Black Friday: total number of complaints Brazil 2018-2020
Almost thousand complaints regarding online orders made during 2020's Black Friday shopping season in Brazil were recorded on the website Reclame Aqui. This Brazilian site publicizes consumers' complaints on issues not initially solved by product and service providers A year earlier, consumers registered nearly thousand complaints.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Reclame Aqui. (February 25, 2021). Number of complaints against online retailers on Black Friday in Brazil from 2018 to 2020 (in 1,000s) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1120124/brazil-black-friday-complaints/
Reclame Aqui. "Number of complaints against online retailers on Black Friday in Brazil from 2018 to 2020 (in 1,000s)." Chart. February 25, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1120124/brazil-black-friday-complaints/
Reclame Aqui. (2021). Number of complaints against online retailers on Black Friday in Brazil from 2018 to 2020 (in 1,000s). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1120124/brazil-black-friday-complaints/
Reclame Aqui. "Number of Complaints against Online Retailers on Black Friday in Brazil from 2018 to 2020 (in 1,000s)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Feb 2021, /statistics/1120124/brazil-black-friday-complaints/
Reclame Aqui, Number of complaints against online retailers on Black Friday in Brazil from 2018 to 2020 (in 1,000s) ÌÇÐÄÆƽâ°æ, /statistics/1120124/brazil-black-friday-complaints/ (last visited July 21, 2026)
Number of complaints against online retailers on Black Friday in Brazil from 2018 to 2020 (in 1,000s) [Graph], Reclame Aqui, February 25, 2021. [Online]. Available: /statistics/1120124/brazil-black-friday-complaints/
