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Motivation for making purchases during promotion period in Poland in 2018

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Source

Release date

January 2019

Region

Poland

Survey time period

December 5-10, 2018

Number of respondents

501 respondents

Age group

18 years and older

Special properties

Respondents who have made a purchase for the amount of 150 zloty or more in the last 3 weeks in an online or physical store

Method of interview

Computer-assisted web interviews (CAWI)

Citation formats

Motivation for making purchases during promotion period in Poland 2018

Published by
F. Watty,
May 5, 2020
In 2018, the most motivating factor for ** percent of respondents in Poland while making purchases during the promotion period was the price of the product. Only **** percent of respondents declared that they are guided by impulse and emotions during promotional shopping.
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Topics

PolandAgriculture in PolandEmployment in PolandAutomotive industry in PolandRetail market in Poland
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