During a July 2019 survey, 60 percent of responding global shoppers reported that sales or promo codes were the most influential factor for their holiday purchases. Additionally, 58 percent of shoppers reported that what was available in physical stores was an influential factor.
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Salesforce Research. (October 15, 2019). Shoppers who say select factors will influence their holiday purchases as of July 2019 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 24, 2026, from /statistics/1109727/factors-influence-holiday-purchases-shoppers/
Salesforce Research. "Shoppers who say select factors will influence their holiday purchases as of July 2019." Chart. October 15, 2019. ÌÇÐÄÆÆ½â°æ. Accessed July 24, 2026. /statistics/1109727/factors-influence-holiday-purchases-shoppers/
Salesforce Research. (2019). Shoppers who say select factors will influence their holiday purchases as of July 2019. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 24, 2026. /statistics/1109727/factors-influence-holiday-purchases-shoppers/
Salesforce Research. "Shoppers Who Say Select Factors Will Influence Their Holiday Purchases as of July 2019." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Oct 2019, /statistics/1109727/factors-influence-holiday-purchases-shoppers/
Salesforce Research, Shoppers who say select factors will influence their holiday purchases as of July 2019 ÌÇÐÄÆÆ½â°æ, /statistics/1109727/factors-influence-holiday-purchases-shoppers/ (last visited July 24, 2026)
Shoppers who say select factors will influence their holiday purchases as of July 2019 [Graph], Salesforce Research, October 15, 2019. [Online]. Available: /statistics/1109727/factors-influence-holiday-purchases-shoppers/