In the six months prior to March 2024, direct visits via desktop to amazon.com amounted to *. Organic search was also a relevant source of traffic as it generated nearly * visits over the same time period. Furthermore, social networks contributed with roughly million visits.
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SimilarWeb. (April 1, 2024). Number of visits to amazon.com worldwide from October 2023 to March 2024, by source (in million visits) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/623555/distribution-of-amazon-traffic-by-source/
SimilarWeb. "Number of visits to amazon.com worldwide from October 2023 to March 2024, by source (in million visits)." Chart. April 1, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/623555/distribution-of-amazon-traffic-by-source/
SimilarWeb. (2024). Number of visits to amazon.com worldwide from October 2023 to March 2024, by source (in million visits). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/623555/distribution-of-amazon-traffic-by-source/
SimilarWeb. "Number of Visits to Amazon.Com Worldwide from October 2023 to March 2024, by Source (in Million Visits)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Apr 2024, /statistics/623555/distribution-of-amazon-traffic-by-source/
SimilarWeb, Number of visits to amazon.com worldwide from October 2023 to March 2024, by source (in million visits) ÌÇÐÄÆƽâ°æ, /statistics/623555/distribution-of-amazon-traffic-by-source/ (last visited July 15, 2026)
Number of visits to amazon.com worldwide from October 2023 to March 2024, by source (in million visits) [Graph], SimilarWeb, April 1, 2024. [Online]. Available: /statistics/623555/distribution-of-amazon-traffic-by-source/
