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How aware would you say you are of store brands and who makes/produces what you buy?

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Sources

Release date

2021

Region

United States

Survey time period

2020

Number of respondents

1,839 respondents

Age group

20-29 years

Special properties

Millennials (931 women, 908 men)

Supplementary notes

The survey panel weights 15 percent of the total U.S. population.

Citation formats

Private label awareness of millennials on food products in the U.S. 2020

Published by
F. Watty,
Apr 1, 2021
This statistic depicts private label awareness of Millennials on food products in the United States in 2020. The survey revealed that ** percent of the respondents were aware of who actually makes or produces the food they eat. The awareness of brands was significantly higher, with ** percent aware of the store brands.
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Topics

Private label market in the UKPrivate label market in the U.S.Private label market in CanadaFood industry in the UKPrivate label in Europe
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics

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For teams of up to 99 users
Talk to sales for pricing
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