In April 2019 an analysis of social media marketing budgets of selected automotive brands was conducted to determine which network the brands favor. In the measured period it was found that Toyota, Ford and Infinity devoted more than half of their social budgets to Facebook, with Toyota spending as much as ** percent on the platform. At the same time Audi and Porsche focused their advertising efforts predominantly on YouTube. Tesla was the odd one out, not having devoted any means to social media marketing.
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Forbes. (May 6, 2019). Distribution of social media marketing budgets of selected automotive brands worldwide in April 2019, by network [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1069594/auto-brands-social-media-marketing-by-network/
Forbes. "Distribution of social media marketing budgets of selected automotive brands worldwide in April 2019, by network." Chart. May 6, 2019. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1069594/auto-brands-social-media-marketing-by-network/
Forbes. (2019). Distribution of social media marketing budgets of selected automotive brands worldwide in April 2019, by network. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1069594/auto-brands-social-media-marketing-by-network/
Forbes. "Distribution of Social Media Marketing Budgets of Selected Automotive Brands Worldwide in April 2019, by Network." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 May 2019, /statistics/1069594/auto-brands-social-media-marketing-by-network/
Forbes, Distribution of social media marketing budgets of selected automotive brands worldwide in April 2019, by network ÌÇÐÄÆƽâ°æ, /statistics/1069594/auto-brands-social-media-marketing-by-network/ (last visited August 03, 2026)
Distribution of social media marketing budgets of selected automotive brands worldwide in April 2019, by network [Graph], Forbes, May 6, 2019. [Online]. Available: /statistics/1069594/auto-brands-social-media-marketing-by-network/
