Social Index is a metric developed by SentiOne. The index not only informs about the volume of the brand-related conversations, but also provides insight about the emotional aspects of them. High rank in the Social Index means a high ratio of positive mentions (and low ratio of negative ones) in a lively overall discussion.
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Leading car brands worldwide 2021, by Social Index score
In 2021, automotive giant Tesla gained the highest score among car brands in the Social Index. Tesla's high score indicates a high volume of brand-related conversations and a high ratio of positive mentions in these conversations. It was followed by Toyota and BMW which both scored over *** thousand points, which was significantly lower than the top ranked brand.
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SentiOne. (June 21, 2022). Leading automotive brands worldwide in 2021, by Social Index score [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/1322315/car-brands-social-index-score/
SentiOne. "Leading automotive brands worldwide in 2021, by Social Index score." Chart. June 21, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/1322315/car-brands-social-index-score/
SentiOne. (2022). Leading automotive brands worldwide in 2021, by Social Index score. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/1322315/car-brands-social-index-score/
SentiOne. "Leading Automotive Brands Worldwide in 2021, by Social Index Score." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Jun 2022, /statistics/1322315/car-brands-social-index-score/
SentiOne, Leading automotive brands worldwide in 2021, by Social Index score ÌÇÐÄÆƽâ°æ, /statistics/1322315/car-brands-social-index-score/ (last visited July 21, 2026)
Leading automotive brands worldwide in 2021, by Social Index score [Graph], SentiOne, June 21, 2022. [Online]. Available: /statistics/1322315/car-brands-social-index-score/
