Methodology: a multistage and stratified sample of Russian population by gender, age, and the type of population center – representing eight federal districts, 46 regions, and more than 200 population centers.
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Children’s clothing and footwear selection criteria in Russia 2021
Most of the customers in Russia paid attention to the quality of children’s clothing and footwear when shopping for such products, as per ** percent of participants in 2021. About two thirds of respondents bought children's apparel due to its comfort, according to survey results.
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Deloitte. (June 25, 2021). Characteristics important to customers when choosing children’s clothing and footwear in Russia in 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1061174/key-criteria-for-selecting-baby-apparel/
Deloitte. "Characteristics important to customers when choosing children’s clothing and footwear in Russia in 2021." Chart. June 25, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1061174/key-criteria-for-selecting-baby-apparel/
Deloitte. (2021). Characteristics important to customers when choosing children’s clothing and footwear in Russia in 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1061174/key-criteria-for-selecting-baby-apparel/
Deloitte. "Characteristics Important to Customers When Choosing Children’s Clothing and Footwear in Russia in 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 25 Jun 2021, /statistics/1061174/key-criteria-for-selecting-baby-apparel/
Deloitte, Characteristics important to customers when choosing children’s clothing and footwear in Russia in 2021 ÌÇÐÄÆƽâ°æ, /statistics/1061174/key-criteria-for-selecting-baby-apparel/ (last visited July 26, 2026)
Characteristics important to customers when choosing children’s clothing and footwear in Russia in 2021 [Graph], Deloitte, June 25, 2021. [Online]. Available: /statistics/1061174/key-criteria-for-selecting-baby-apparel/
