Survey question:
Thinking about special editions realized in collaboration with different brands/artists,
which of the following statements best apply to you?
Citation formats
Attitude towards true-luxury brand collaborations with other brands in China 2019
This statistic shows the results of a survey about Chinese true-luxury consumer opinion on luxury product special editions realized in collaboration with different brands or artists as of January 2019. During the survey period, around ** percent of respondents in China approved luxury brand collaborations thinking they create cool, new different styles.
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BCG. (April 17, 2019). True-luxury consumer opinion on luxury product special editions realized in collaboration with different brands or artists in China as of January 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 02, 2026, from /statistics/1018583/china-consumer-opinion-on-true-luxury-product-special-editions-in-collaboration-with-other-brands/
BCG. "True-luxury consumer opinion on luxury product special editions realized in collaboration with different brands or artists in China as of January 2019." Chart. April 17, 2019. ÌÇÐÄÆƽâ°æ. Accessed August 02, 2026. /statistics/1018583/china-consumer-opinion-on-true-luxury-product-special-editions-in-collaboration-with-other-brands/
BCG. (2019). True-luxury consumer opinion on luxury product special editions realized in collaboration with different brands or artists in China as of January 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 02, 2026. /statistics/1018583/china-consumer-opinion-on-true-luxury-product-special-editions-in-collaboration-with-other-brands/
BCG. "True-luxury Consumer Opinion on Luxury Product Special Editions Realized in Collaboration with Different Brands or Artists in China as of January 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 Apr 2019, /statistics/1018583/china-consumer-opinion-on-true-luxury-product-special-editions-in-collaboration-with-other-brands/
BCG, True-luxury consumer opinion on luxury product special editions realized in collaboration with different brands or artists in China as of January 2019 ÌÇÐÄÆƽâ°æ, /statistics/1018583/china-consumer-opinion-on-true-luxury-product-special-editions-in-collaboration-with-other-brands/ (last visited August 02, 2026)
True-luxury consumer opinion on luxury product special editions realized in collaboration with different brands or artists in China as of January 2019 [Graph], BCG, April 17, 2019. [Online]. Available: /statistics/1018583/china-consumer-opinion-on-true-luxury-product-special-editions-in-collaboration-with-other-brands/
